Coles is launching a new Super Hero Builders collection again! This collection event is called the “Fresh Food Challenge”. The supermarket giant has partnered with Warner Bros. to bring back the popular Builders collection program!
This series marks Australia’s first DC supermarket collectibles event, featuring iconic characters such as Batman, Wonder Woman, Superman, Joker, Catwoman, and Poison Ivy.
These collectibles are made from 100% FSC-certified cardboard.
Coles Super Hero Builders – Event Details
There are a total of 35 characters in this collection, available for purchase on August 2.
The rules remain the same as before: customers can get one character with a one-time purchase of $30 AUD at Coles supermarkets and Coles Online.
Related merchandise, such as the Batmobile, will be priced at $10 AUD, and the collection box will have the same price.
Furthermore, the supermarket will also sell a range of DC-themed products in-store and online!
This new collection event will also provide a free chart that includes a collector’s checklist, allowing participants to follow and complete the pairings of all 35 fruits and vegetables with their iconic DC superheroes and supervillains.
These charts can be obtained for free in stores or downloaded from the Coles official website.
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